Sunday, June 8, 2014

Blog 9-1 Multimedia Tools


            Multimedia tools can help people to pass messages more successfully.  The message sender needs to know what audience they will be reaching out to before deciding which multimedia tools to use.  I think the most obvious widely used tool would have to be videos.  That is because videos have drawn people’s attention since the dawn of motion pictures.  Movies, films, video, and television have always had a way of bringing people together as well.  When video accompanies writing within the same media platform, it can create a winning combination.  Many news programs actually have short segments allotted to viral videos, so anyone has a chance of being featured on local or even national news.  Videos are more than just multimedia however, as video is a recorded proof of events that can be used for making history books of the future.  Some people make videos for educational or professional purposes, while others just want to use videos as a creative outlet.   

            I tend to give my attention to more educationally aligned recordings, such as TED talks.  This brings me to my next point, as many videographers use other forms of multimedia within their videos.  Many speakers on TED talks for example use PowerPoint presentations as a backdrop for their speech.  Infographics can be a great way to give the entire audience something to focus on.  PowerPoint has been around for a while, but can still help a speaker deliver their message a bit more efficiently.  There are newer forms of infographic multimedia, such as Prezi.  Prezi seems to have a much better flow than PowerPoint.  I don’t know if Prezi is more user friendly or not, but it is very easy to use for beginners. 

            Here is a link to a video that compares PowerPoint to Prezi.  The video may seem a bit slow or boring, but the gentleman makes some great points. 




            I believe Jim Harvey gives a fair and adequate analysis of the two programs within the time he used.  Please comment and let me know what you all think.         

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